Cookie Policy

This policy explains what cookies our website uses, why we use them, and how you can control them.

What Cookies Are

Cookies are small text files stored on your device when you visit a website. They let sites remember your preferences, track behaviour across sessions, and load third-party tools like analytics and advertising scripts.

We load scripts through Google Tag Manager, which acts as the container for all tracking code on our site.

Types of Cookies We Use

Strictly Necessary

These cookies are required for the website to function. They handle things like form submissions and basic session state. You cannot opt out of these without breaking the site.

Analytics and Performance

We use Google Analytics to understand how visitors use our site: which pages get the most traffic, where people drop off, how long sessions last. This data is aggregated and used to improve site performance.

The cookie identifiers associated with Google Analytics include _ga, _ga_[ID], and _gid.

Marketing and Retargeting

We run paid campaigns on Google and Meta. Both platforms set cookies on our site to measure ad performance and enable retargeting audiences.

Google Ads uses cookies to track conversions and build remarketing lists. Meta Pixel tracks page visits and events to power Facebook and Instagram ad audiences.

These cookies connect your visit to advertising platforms. They do not identify you by name, but they do build a behavioural profile tied to your device.

Third-Party Cookies

Beyond our own tracking, the platforms above set their own cookies directly. Their data practices are governed by their own privacy policies. We do not control what those platforms do with data collected through their cookies.

How to Manage Cookies

You can control cookies at the browser level. Blocking or deleting cookies may affect how the site works. Analytics and retargeting functions will stop, but the core site will load fine.

To opt out of Google Analytics tracking, visit https://tools.google.com/dlpage/gaoptout. To manage Google Ads personalisation, visit https://adssettings.google.com. To manage Meta ad preferences, visit https://www.facebook.com/ads/preferences.

Updates to This Policy

We update this policy when we add or remove tracking tools. The date at the top reflects the latest revision.

Questions: [email protected]